I believe design connects everything

I'm May! 👋 ⎯ a research-driven designer blending UX research with UI design, product management, strategy, and cross-functional leadership

7+ years of experience as a UX Researcher and Product Designer, becoming this independent force ready to hit the ground running in every project and environment I join, no matter the time and resources constraints

I'm May! 👋 ⎯ a research-driven designer blending UX research with UI design, product management, strategy, and cross-functional leadership

See my work

AI proficiency in the core of my prototype phase

I've been having fun in my spare time developing a rapid insight method - a lightweight research system built for resource-constrained environments

Leveraging Claude to extract patterns from unstructured research data
Testing multiple concept directions simultaneously with minimal investment
Building custom Cursor workflows that automate user flow generation
Developed lightweight logic implementation for interactive testing

UX Research

UI Design

UX Strategy

Design Systems

Product Management

Interaction Design

Design Thinking

Video Editing

Workshop Facilitation

UX Research

Strategy

UI Design

My design philosophy

I believe design excellence comes from three core principles:

Research as foundation

I leverage AI for real-time concept generation

I create AI-powered clickable prototypes during interviews
I test multiple directions with minimal investment
I transform insights into testable artefacts quickly

AI proficiency in the core of my prototype phase

I facilitate open critiques fostering shared vision

I translate complex concepts into accessible frameworks

Collaboration as multiplier

Research-driven decisions form my foundation

I adapt UX methodologies to project constraints
My frameworks pivot with priorities, reducing risks

Research-driven strategic designer who thrives in ambiguity, seamlessly integrating with cross-functional teams delivering measurable impact.

Cultivated as a high-performing generalist by agencies and start-ups, I excel at leading projects from concept to launch, adapting swiftly as priorities shift.

My decisions stand on research foundations that reduce business risk and uncover hidden opportunities that matter.

I know how to boost your ROI

Rapid prototyper

Abstract ideas must quickly turn into tangible and testable prototypes, for quick feedback loops

Strategist supporting key business goals

I understand how design fits into the business context and supports growth

Strategist supporting key business goals

I understand how design fits into the business context and supports growth

Hands on, lean & adaptable

I've found value in experimentation, teamwork, prioritising practical solutions and making strategic decisions

Hands on, lean & adaptable

I've found value in experimentation, teamwork, prioritising practical solutions and making strategic decisions

Solid communicator & teamworker

I bridge knowledge and alignment gaps inside the business and and stakeholders, improving visibility and finding blind spots

Solid communicator & teamworker

I bridge knowledge and alignment gaps inside the business and and stakeholders, improving visibility and finding blind spots

Agile cross-functional collaboration

I communicate decisions we need to make based on data and evidence, gathering data and increasing knowledge

Agile cross-functional collaboration

I communicate decisions we need to make based on data and evidence, gathering data and increasing knowledge

Workshop facilitation with the business and stakeholders

Establishing what success looks like, adjusting to the timeline, promoting cross-functional ideation and defining success

Workshop facilitation with the business and stakeholders

Establishing what success looks like, adjusting to the timeline, promoting cross-functional ideation and defining success

Companies I have worked with

What I bring

adaptable
proactive
pivoting quickly
open feedback
resilient
a doer
positive
adaptable
proactive
pivoting quickly
open feedback
resilient
a doer
positive
adaptable
proactive
pivoting quickly
open feedback
resilient
a doer
positive
adaptable
proactive
pivoting quickly
open feedback
resilient
a doer
positive

Education & relevant courses

Business frameworks

Strategy

Growth

Facilitation

Influence

Design MBA: from execution to strategy @ d.MBA

Mastered influence mapping and business alignment

Enhanced workshop facilitation techniques

Boosted strategic frameworks to design challenges

In progress

User-Centric Product-Led Growth @ Maven

Created growth roadmaps using behavioural science

Built user-centric strategies with stakeholder buy-in
Analysed activation and habit-forming flows

Apr 25

UX Strategy @ The Fountain Institute

Mapped organisational influence and business alignment

Facilitated high-impact stakeholder workshops
Designed and tested strategic UX policies

Dec 24

Describing the ROI of Design @ Maven

Metrics-driven design value frameworks

Enhanced influence with business stakeholders
From user insights into business outcomes

Nov 24

User Experience Immersive @ General Assembly

Bootcamp

2018

Media and Communications Bs @ Casper Libero University

University Degree

2011 - 2014

Languages

English 🇬🇧

Fluent

Portuguese 🇧🇷/🇵🇹

Native

Spanish 🇪🇸

Intermediate

🐈‍⬛ Oi, tudo bem?

I grew up on the internet loving computers and software. I love how my work drives real-world change, challenging and evolving my creative problem solving skills.

Before becoming a designer, I have spent 8+ years working in the creative industry—spanning agency work, post-production, and broadcast communications.

I value authenticity, transparency, and honesty above all else. I iterate fearlessly and push boundaries without ego. I believe in deep inquiry before solution-crafting to ensure we're solving the right problems.

The people closest to me say:

I'm resilient and adaptable (I see every challenge as a growth opportunity)
I'm into niche stuff (I have the biggest sticker library on WhatsApp, and I’m proud of it - they're good)
I'm a doer (If I commit to something, I make it happen)
I'm a giver (I focus on things that genuinely energise me)

I humbly care about good work and making things better. If you feel the same, we should talk.

I grew up on the internet loving computers and software. I love how my work drives real-world change, challenging and evolving my creative problem solving skills.

Before becoming a designer, I have spent 8+ years working in the creative industry—spanning agency work, post-production, and broadcast communications.

The people closest to me say:

I'm resilient and adaptable (I see every challenge as a growth opportunity)
I'm into niche stuff (I have the biggest sticker library on WhatsApp, and I’m proud of it - they're good)
I'm a doer (If I commit to something, I make it happen)
I'm a giver (I focus on things that genuinely energise me)

I humbly care about good work and making things better. If you feel the same, we should talk.

I believe design connects everything

I believe design connects everything

My design philosophy

I know how to boost your ROI

I know how to boost your ROI

What I bring

What I bring

adaptable

proactive

pivoting quickly

open feedback

resilient

a doer

positive

Education & relevant courses

Education & relevant courses

Design MBA: from execution to strategy @ d.MBA

User-Centric Product-Led Growth @ Maven

UX Strategy @ The Fountain Institute

Describing the ROI of Design @ Maven

User Experience Immersive @ General Assembly

Media and Communications Bs @ Casper Libero University

Languages

Languages

English 🇬🇧

Portuguese 🇧🇷/🇵🇹

Spanish 🇪🇸

🐈‍⬛ Oi, tudo bem?

🐈‍⬛ Oi, tudo bem?